Case Study: Francesca’s achieves automated privacy compliance with Ketch

Ketch + Francesca’s = automated data privacy compliance

Francesca’s, the fashion and lifestyle retailer, needed to rapidly deploy a consent banner and privacy compliance program to keep pace with evolving U.S. state privacy laws, including CPRA. With 20 million annual site visitors and limited in-house legal resources, the company turned to Ketch for consent management, legal policy templates, and a streamlined way to handle data subject requests.

Ketch worked closely with Francesca’s to launch jurisdiction-aware privacy notices, fully branded consent banners, and a DSR intake workflow in less than two weeks. The result was a fast go-live, location-aware banners for all visitors, and a scalable foundation for future privacy growth, with Ketch also positioning Francesca’s to expand into data mapping, discovery, and deeper DSR automation.

Francesca’s

Mike Early

Chief Technology Officer