Case Study: Sky engages shoppers with an immersive 360° Lego Batman game from Kerve

Sky launches a 360° Lego Batman game in 2 months with Kerve

The customer Sky partnered with the vendor Kerve to create an immersive game for a retail activation. Their challenge was to use characters from The Lego Batman Movie to develop an interactive experience for shopping centres that could also be played online to promote a new broadband offer.

Kerve's solution was a 360-degree shoot 'em up installation. They synced four screens around the player and utilized smartphone accelerometers to control a Batarang shooter, with an online mobile version also developed. The installation successfully entertained children at shopping centres while their parents signed up for broadband services.

Sky