Case Study: Bath Ales refreshes its website and brand experience with Kerve

Bath Ales refreshes its website with Kerve after a 10-year partnership

The customer was Bath Ales, a brewery recently acquired by St Austell Brewery. Following the opening of a new brewery and a brand refresh, they faced the challenge of needing a new website to match their updated identity. The vendor, Kerve, was tasked with creating this new site to continue their long-standing relationship.

Kerve implemented a solution using the WordPress CMS, creating a series of flexible page templates and content blocks. This allowed Bath Ales' marketing team to build and edit pages without coding knowledge. The design incorporated the new brand style guide with subtle animations and interactions, including a direct navigation element to their beer pages. The vendor, Kerve, successfully delivered the site, enabling the customer to independently populate it with content.

Bath Ales