Case Study: Adleta Corporation achieves increased eCommerce sales, 24/7 inventory access and improved order accuracy with Kerridge Commercial Systems

Adleta Corporation - Customer Case Study

Adleta Corporation, a 90+ year distributor and flooring specialist serving 2,500 customers across Texas, Louisiana, Oklahoma and Arkansas, was relying on phone-based ordering and inquiries across a 500,000‑square‑mile territory. To modernize its customer experience and meet retailer and contractor expectations for an online presence, Adleta engaged Kerridge Commercial Systems to implement an eCommerce Solution (adleta.com).

Kerridge Commercial Systems delivered an eCommerce Solution that provides customers and sales reps 24/7 real‑time access to inventory and pricing, self-service price list printing and online ordering. The result: 12% of sales are now placed electronically, order volume and accuracy have increased, fewer credits are issued for miskeyed orders, the corporate image has improved, and profits rose due to lower order‑processing costs.

Adleta Corporation