Kerigan Marketing Associates
15 Case Studies
A Kerigan Marketing Associates Case Study
Kerigan Marketing Associates was hired by Pineapple Willy's Restaurant, which was operating near full capacity. The challenge was to maximize revenue from each customer visit by expanding the impact of the restaurant's existing branding and marketing resources.
The solution implemented by Kerigan Marketing Associates involved concentrating geotargeted efforts in key areas and introducing new ad channels, including Snapchat filters for customer self-promotion. The results were significant, including a 17% year-over-year increase in Q1 sales and a 142% growth in website traffic, all while achieving a 30% decrease in overall marketing spending.