Case Study: MES Hybrid Document Systems achieves more traffic, leads, and conversions with KEO Marketing’s B2B digital marketing solutions

MES Hybrid Document Systems boosts leads 32% with KEO Marketing

MES Hybrid Document Systems, a Canadian supplier of document management solutions, needed to increase its exposure and generate more qualified leads from businesses in Ontario. With limited internal resources, they partnered with vendor KEO Marketing to outsource their online B2B marketing needs, specifically seeking help with search engine optimization (SEO) and website content.

KEO Marketing implemented a three-phased solution that began with SEO for high-priority pages and the creation of new vertical market content, followed by a full website redesign with prominent calls to action. This strategy delivered significant measurable results for the client. KEO Marketing's work produced a 20% increase in year-over-year natural search traffic, a 32% increase in overall leads, and dramatic improvements in search rankings, including a 118% increase in top 3 positions.

MES Hybrid Document Systems