Case Study: CyrusOne boosts qualified leads and reduces cost per lead with KEO Marketing's integrated inbound marketing solutions

CyrusOne boosts natural search visits 320% with KEO Marketing

CyrusOne, a global data center provider, faced the challenge of expanding its brand visibility and generating a significant increase in quality leads to support its rapid growth following its IPO, all while maintaining optimal marketing spends. To address this, CyrusOne selected KEO Marketing's business-to-business inbound marketing solutions.

KEO Marketing implemented an integrated marketing plan that included lead nurturing, search engine optimization, pay-per-click advertising, and web design. The solution delivered substantial results, including a 320% increase in monthly natural search visits, a 171% increase in total lead contacts, and a 58% reduction in cost per lead. The campaign's success was recognized with several industry awards, including a Gold Stevie Award.

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