Kenyons
18 Case Studies
Case Study: Liverpool John Lennon Airport refreshes its brand with Kenyons
A Kenyons Case Study
Liverpool John Lennon Airport refreshes its brand in 2023 with Kenyons
Kenyons partnered with Liverpool John Lennon Airport to undertake a brand refresh. The challenge was to retain the airport's heritage while unifying its various assets under a consistent framework and injecting a fresh, modern style with longevity.
The solution developed by Kenyons included a more digital-friendly logo, an extended color palette, and a free-flowing visual aura to reflect the airport's seamless experience. The rebrand established a clear hierarchy for the airport's sub-brands to ensure consistency. The results included positive feedback from stakeholders and widespread media coverage, leading to a continued retainer relationship for Kenyons' creative services.
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