Case Study: Web Design Magic achieves increased enquiries and streamlined marketing with Kentico EMS

Web Design Magic - Customer Case Study

Web Design Magic is an Australian digital agency (servicing Australia, Singapore and Hong Kong) that built its digital strategy on Kentico EMS. Their challenge was shifting from one-size-fits-all messaging to a documented, segment-driven approach that records every interaction, integrates AdWords and CRM, and can be managed by non-technical staff while improving conversions.

WDM integrated Kentico to run AdWords with unique landing pages and campaign tracking, capture contacts and scores, build personas, automate 30-day nurturing flows and social publishing, and send dynamic newsletters. The result was clearer campaign insight, higher-quality leads, reduced campaign management effort, measurable KPIs for management, and a noticeable rise in enquiries—making Kentico both their primary marketing tool and a client-facing showpiece.

Web Design Magic

Daren Hawes

CEO