Case Study: The Helix achieves increased bookings and audience engagement with Kentico

A Kentico Case Study

Preview of the The Helix Case Study

The Helix - Customer Case Study

The Helix, a multi-purpose events and entertainment venue on the Dublin City University campus, needed a modern website that reflected its high standards and supported ambitious growth across concerts, theatre, exhibitions and conferences. Key challenges included smoothly migrating content to a new CMS, creating tailored user journeys for varied audiences, increasing venue bookings and ancillary sales, simplifying admin processes, integrating back‑office systems, implementing analytics, and providing resilient hosting.

i3 Digital ran stakeholder workshops, delivered Kentico CMS v9 with a fully responsive, visually-led design, integrated event management, media library, Google Analytics and robust hosting, and trained Helix staff on the platform. The result is a cleaner, more engaging site with improved user journeys, easier administration, enhanced event and booking functionality, and the measurement and scalability needed to drive bookings, ancillary revenue and future growth.


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