Case Study: The Fermentorium achieves significant website traffic and increased taproom visits with Kentico CMS

The Fermentorium - Customer Case Study

The Fermentorium is a craft brewery in Cedarburg, WI, that partnered with Ascedia to create a web presence ahead of its grand opening to attract guests and promote its taproom and rotating beer lineup. With the brewery still under construction and the operations team focused on opening, they needed a Kentico-experienced partner to deliver a flexible, easy-to-manage site that could be launched quickly and expanded in phases.

Ascedia built a Kentico site in seven weeks, launching a branded home page, tasting room information, “Our Beers” and About pages, and then adding Events, Contact and template enhancements in subsequent phases. Since the March 2016 launch the site has driven strong engagement and growth — over 9,000 sessions and 34,000 pageviews in four months, 3.67 pages per session, 73% new visitors (July), notable out-of-area traffic (17% Chicago, 12% Milwaukee), and month-to-month gains after enhancements (May–June: sessions +48%, users +36%, pageviews +48%).

The Fermentorium