Case Study: Roland Corporation achieves 40% reduction in system running costs and unifies 42 global sites with Kentico

Roland Corporation - Customer Case Study

Roland, a global leader in electronic musical instruments, faced rising maintenance costs and an inflexible in‑house CMS that made it hard to maintain consistent branding across 42 regional sub‑sites. The company wanted a single‑domain structure with unified content management, faster global rollouts, transparent URL changes for customers, and the ability to support future CRM/ERP and marketing integrations.

Working with Nextscape, Roland implemented Kentico Xperience to centralize master content, support per‑country content trees, and automate media publishing to a CDN on publish. The new solution—deployed in six months and launched on 9 August 2016—streamlined cross‑language workflows and enabled single‑server management, cutting global content operation tasks ~60%, system running costs ~40%, and new content development costs ~30%, while improving scalability and integration readiness.

Roland Corporation

Joe Sparacio

Online Marketing Manager