Case Study: Returnloads.net achieves fewer empty HGV journeys and scalable membership growth with Kentico

Returnloads.Net - Customer Case Study

Returnloads.Net, a transport and haulage marketplace active since 2009, engaged Crafted to redesign its website with a contemporary look and a platform that would support growth and further reduce empty HGV journeys across the UK. The brief required new features — reviews and ratings, improved search and email notifications, tiered memberships and online invoicing — while migrating an existing member base and keeping the site easy to use for both members and administrators.

Crafted rebuilt the site on Kentico using the flexible ASPX template model, integrated Recurly for recurring billing and Amazon SES for high‑volume email, imported 40,000 UK address records and custom‑migrated users/roles so members could log in on day one. A bespoke account UI, CMS Desk administration, custom modules and Kentico email templates/queue gave Returnloads.Net scalable membership management, streamlined admin and reporting, and the capacity to continue its >1,000 loads/day marketplace (previously saving 150,000 HGV journeys) while reducing empty miles and associated emissions as it grows.

Returnloads.net