Kentico
956 Case Studies
A Kentico Case Study
Perspex Distribution Ltd is the UK distributor of Perspex® cast acrylic and other thermoplastic sheet for B2B markets such as signmakers, printers and lighting suppliers. Their existing website was essentially brochureware with sparse product detail, little imagery, no contact forms and poor SEO, so the main challenge was to improve the user journey, enable measurable lead capture and give the marketing team full CMS autonomy.
NetConstruct rebuilt the site with bright product imagery, a persistent “Get in touch” CTA and segmented contact forms, improved mega‑dropdown navigation, a Technical Library, case studies, an Inspiration Room and interactive tools (colour selector, downloads, sample requests and a fabricator postcode lookup) that alert the sales team. The new site nearly doubled traffic on launch (April 2013) and has delivered record and steadily rising numbers of visitors and leads.
Luke Martyn
Marketing Manager