Case Study: Ocula achieves a leading online marketplace and auction platform for Australian & New Zealand contemporary galleries with Kentico

Ocula - Customer Case Study

Ocula is an online platform showcasing leading contemporary galleries across Australia and New Zealand, letting users browse exhibitions, gallery stockrooms, artist profiles, high‑resolution images, 3D virtual views and participate in online art auctions. The main challenge was managing and presenting a vast amount of content — hundreds of galleries and thousands of works — while keeping the site easily editable for both users and non‑technical Ocula administrators.

Marker Studio built Ocula on Kentico CMS, carefully defining the site structure and using Kentico’s Ecommerce APIs to power a bespoke auction engine and Kentico Smart Search for content discovery; the site was completed in about four months. The launch generated strong press in Australia and New Zealand, attracted many leading galleries to sign up for dedicated sections, and made a noticeable impact by centralizing and digitizing a market previously dominated by offline transactions.

Ocula