Case Study: Newcastle Building Society achieves 70% visitor growth and a faster, more user-friendly site with Kentico

Newcastle Building Society - Customer Case Study

Newcastle Building Society, the largest building society in the North East and eighth largest in the UK with over £3.4bn in assets, wanted a rebrand and a modern, trusted website that improved UX, made products easy to find and transact, and integrated social media. Key challenges included building complex financial calculators, meeting strict FSCS compliance requirements and completing penetration testing while delivering straightforward, intuitive navigation for customers.

NetConstruct implemented Kentico CMS and its EMS to give non-technical staff an easy-to-manage, flexible platform with A/B testing, personalization and future persona-driven marketing. They developed and integrated the required calculators, improved site speed and UX, and began testing to refine targeting; early results show a 70% increase in visitors, page load times halved and a 25% rise in logins, positioning NBS to drive higher online conversions and lower costs.

Newcastle Building Society