Case Study: National Office Furniture achieves 100% increase in page views and 96% reduction in bounce rate with Kentico

National Office Furniture - Customer Case Study

National Office Furniture, a manufacturer of office furnishings since 1980, needed to extend a new branding package across a redesigned website that could showcase a vast product catalog, support detailed product information and media, be fully responsive, integrate with legacy systems, and serve three distinct visitor personas (dealers, designers, end users) — all while maintaining fast page loads, flexible content administration, and robust reporting.

BizStream implemented Kentico EMS with targeted custom work — lazy image loading, automated image sizing, caching and combined/minified assets, optimized web services, Active Directory SSO, and numerous custom web parts (faceted search, dealer geolocation, SAP sync, persona-specific navigation, etc.) — to deliver a responsive, searchable, and easily managed site. Early results show strong engagement gains: page views up 15% in the first two months (100% for the broader comparison period), pages per session +26%, and bounce rate reduced significantly (down 29% initially and down 96% versus 2015).

National Office Furniture

Liz Meyer

Interactive Marketing Manager