Case Study: Meyer Products achieves a responsive, high-engagement website and major traffic gains with Kentico

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Meyer Products - Customer Case Study

Meyer Products, a leading manufacturer of snow and ice control equipment since 1926, needed a modern, responsive website to serve customers, dealers, and internal marketing. Their legacy DotNetNuke deployment used separate desktop and mobile sites built from brittle custom modules, which limited scalability, content management, and the marketing team’s ability to update features and content quickly.

Partner thunder::tech rebuilt the site on Kentico, delivering 19 templates, 30 custom widgets, custom form controls, dealer SSO, product-data integrations, Pardot tracking, and powerful Plow Configuration and Transfer tools. The responsive site is easier to manage and support and produced strong results: 33% more site visits, 31% more unique visitors, an 86% increase in plow-config completions and 436% growth in mobile traffic, while enabling faster iterations and ongoing feature releases.


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