Kentico
956 Case Studies
Case Study: Cotton & Gems achieves a scalable, SEO-friendly ecommerce launch with Kentico CMS
A Kentico Case Study
Cotton & Gems - Customer Case Study
Cotton & Gems is a UK start-up jewellery retailer founded by Clare Cotton who asked Ridgeway to turn early ideas into an affordable, scalable ecommerce business and cohesive brand identity. The brief required a site that reflected the client’s design values, supported strong SEO and social media, handled over 500 products from eight exclusive designers, and combined integrated CMS and e‑commerce functionality.
Ridgeway defined the brand (logo, colour palette and bespoke business cards), then built an integrated Kentico CMS ecommerce site with SagePay payments and provided product/content training. The site now features 500+ products including exclusive ranges, took its first orders within days of launch, and has received ongoing positive feedback as the business grows through social media, PR and other channels.
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