Case Study: Clemex Technologies achieves a unified, SEO-preserving website plus reseller portals and on-the-fly brochures with Kentico CMS

Clemex Technologies - Customer Case Study

Clemex Technologies, a science & research company, needed a complete overhaul of its corporate website and intranet to better showcase its analysis software and turnkey solutions (Leica microscopes, cameras and ready-to-use workstations). The project also consolidated four sites—the corporate site, intranet, support site and a used-products/accessories site planned for e-commerce—into a single, clearer structure while preserving existing SEO rankings.

Partnering with r42, Clemex staff worked onsite with the development team to build a Kentico-based CMS with customized page structures, hierarchical secured areas for resellers and support, multiple calendars, an e-commerce module and a custom PDF brochure builder; SEO/SEM was incorporated into the planning. The result: marketing now fully manages site content, resellers access personalized price lists and on-the-fly brochures, clients have a robust support area with downloads, and key search rankings were maintained.

Clemex Technologies