Case Study: McDonald, Slater & Lay (law firm) achieves 40% increase in page views and 20% increase in pages per session with Kentico Kontent

Law Firm Upgrades Website with Must-have Headless CMS Features

McDonald, Slater & Lay, a law firm needing a modern, responsive website with multi-user content management, review workflows and basic contact segmentation on a small business budget, engaged digital agency Luminary and adopted the Kentico Kontent headless CMS to rebuild and redesign their site.

Luminary implemented Kentico Kontent using modular content, the asset library, form tracking and the Kentico Kontent .NET SDK, building the site on ASP.NET MVC with a React/Node front end. The new solution enabled single‑click publishing and eliminated manual Word-to-HTML workflows, and McDonald, Slater & Lay saw a 40% increase in page views and a 20% increase in pages per session.

McDonald, Slater & Lay

Peter Thompson

Solicitor