Case Study: AstraZeneca improves incentive compensation audit trails and real-time visibility with Kennect ICM

AstraZeneca goes live in 2 months with Kennect and scales KPIs from 5 to 25

AstraZeneca, a global pharmaceutical company, faced significant challenges in managing incentive compensation for its large sales force. Their manual, spreadsheet-based processes lacked comprehensive audit trails, were prone to errors, and could not provide real-time visibility for representatives or the compensation team, especially when frequent KPI changes were required during the COVID-19 pandemic. To address this, they turned to vendor Kennect and implemented its Incentive Compensation Management (ICM) tool.

Kennect's solution automated the complex calculations and integrated seamlessly with AstraZeneca's existing tools. The implementation provided detailed, real-time audit trails for compliance, drastically reduced errors, and gave sales representatives live visibility into their incentives. The measurable impact was substantial: the time to implement a new KPI was significantly reduced, allowing the number of active KPIs to grow from 5 to 25, and both employee trust and the finance team's ability to project payouts were greatly improved.

AstraZeneca