Kellen
27 Case Studies
A Kellen Case Study
The American Medical Rehabilitation Providers Association (AMRPA) faced the challenge of meeting ambitious sales goals for its conferences, advertising, and certification sponsorship programs in 2023. They partnered with the association management company Kellen to develop a comprehensive strategy to expand their reach and generate significant financial growth.
Kellen implemented a solution involving in-depth market research, a collaborative approach with AMRPA's board, and personalized outreach to potential sponsors. Their digital team also created compelling content, including live interviews and videos featuring sponsors. As a result, Kellen exceeded AMRPA’s overall sales goals by 40% and surpassed the association’s all-time sales record by 6.8%.