Case Study: Apple Tree achieves digital HR transformation, seamless communication and faster payroll with Keka

Apple Tree’s HR Transformation Journey with Keka

Apple Tree, a construction and building‑maintenance company with 50+ employees, needed to digitalize HR and workforce management across multiple locations in India. They faced challenges implementing technology at the grassroots level—limited phones/internet for blue‑collar staff—plus fragmented communication, reporting and attendance tracking. To address this, Apple Tree selected Keka and its HRMS platform.

Keka rolled out a simple mobile and web app with features like remote clock‑in, attendance logs, helpdesk and step‑by‑step payroll automation, enabling blue‑collar workers to adopt the system and management to receive consolidated data from all sites. As a result, Keka helped standardize processes and improve real‑time visibility, cut payroll processing from weeks to days, and provided actionable reports that improved decision‑making and reduced administrative time and costs.

Apple Tree

Vir Malhotra

Director