Case Study: Freetrade achieves scalable, automated accounts payable with Kefron AP integrated to NetSuite

How a fintech company expanded without increasing headcount

Freetrade, a London-based, commission-free investing app used by 250,000 customers across the UK, France, Germany, the Netherlands and Ireland, needed its accounts payable function to scale rapidly as it expanded across Europe. Prior to deployment of Kefron’s AP invoice automation solution (Built for ORACLE NETSUITE Integrated SuiteApp), invoice processing was highly manual, time-consuming and prone to frequent input errors.

Kefron deployed its AP solution in mid-2020, providing automated invoice data capture with robust OCR, a certified NetSuite connector and a managed service to ensure reliable extraction and integration. The Kefron implementation eliminated manual processing, reduced input errors, freed up substantial finance resources for higher-value work, and put Freetrade’s AP team in a strong position to support the business’s post-Series A European growth.

Freetrade

Robert Sexton

Finance Director