Case Study: Pixlee TurnTo achieves real-time marketing analytics and up to 20% engagement lift with Keen

Pixlee Delivers Real-Time Marketing Analytics to Levi’s, Kimpton Hotels, and Converse with Keen

Pixlee is a visual marketing platform that helps brands like Levi’s, Kimpton Hotels, and Converse find and deploy user-generated images in digital campaigns, but struggled to measure how that content affected customer behavior. The company needed real-time, client-specific analytics that could handle massive, multidimensional event data from disparate channels without exposing one client’s data to another, and building a native solution in-house would have taken months.

Pixlee adopted Keen’s customizable, white‑label analytics to power embedded, client-specific dashboards and point‑and‑click funnel analysis, surfacing custom metrics like lightbox engagement alongside conversions and AOV. The integration delivered fast implementation and granular insight into content performance, drove an 8–20% uplift in engagement versus randomized content, made revenue and conversion impact visible to clients, and helped fuel client retention and referrals.

Pixlee TurnTo

Jeff Chen

Co-Founder and Director of Engineering