Case Study: LKR Social Media achieves 10x revenue growth and scales to 85,000 leads with Keap

LKR Social Media intelligently scales growth

LKR Social Media (Roeder Studios), founded by Laura Roeder, is a California-based marketing services firm that shifted from one-on-one consulting to scalable, video-based social media training. Growth was hampered by fragmented tools for email, contact management, and sales—forcing hours of manual contact updates, preventing behavior tracking, and making it impossible to properly segment customers or scale marketing efforts.

Implementing Infusionsoft’s all‑in‑one sales and marketing automation centralized systems, automated segmentation and tracking, and cut repetitive manual steps, letting Laura tailor communications and focus on growth. As a result, revenue climbed from $100K to over $1M, leads grew from about 2,000 to 85,000, customers expanded from 200 to 6,000, webinar conversions average 41%, and overall engagement and campaign effectiveness increased—enabling sustainable, scalable business growth.

LKR Social Media

Laura Roeder

Founder