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A Keap Case Study
Jerome Davis is the founder of Urban Professionals and BlackCouplesGetaways, a multimedia marketing and event-production business based in Buford, Georgia, that connects affluent Black professionals through community events and travel experiences. As the company grew into a multi-million-dollar operation, Jerome’s old-school marketing—snail-mail, handwritten forms and manual data entry—couldn’t keep up, so he needed a single, reliable CRM to streamline customer management and scale operations.
Jerome adopted Keap (formerly Infusionsoft) to automate the entire customer journey, from web capture to payments and follow-up. Keap’s web forms have captured over 55,000 leads, Advanced Automations have increased upsells and revenue, and automation plus email templates and Stripe integration saved dozens of hours per month, improved deliverability, and helped Jerome confidently run a $1M business while expanding membership and repeat bookings.
Jerome Davis
Founder