Keap
53 Case Studies
A Keap Case Study
Minutes Matter, a software and technology company that helps designers with easy-to-use design software and quoting tools, was growing quickly but struggling with disconnected systems. Using Keap’s Infusionsoft platform, the team couldn’t centrally manage CRM data, their shopping cart didn’t sync with sales records, and manual data entry plus limited email follow-up slowed the sales process.
Keap implemented Infusionsoft to streamline lead management, automate targeted follow-up campaigns, and give the sales team access to one shared system with a drag-and-drop email builder. The result was a major lift in performance: Minutes Matter improved conversions from 2% to 4%, eliminated manual data entry, and increased sales by 150% in just three weeks.
Debbie Green
Co-President