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A Keap Case Study
Informed Marketing Solutions, founded by Jillian Kendrick, grew from a virtual assistant side gig into a full-time marketing agency, but rapid growth left the team buried in billing, bookkeeping, client management, and other administrative work. To regain time and improve profitability, the company turned to Keap and its automation tools, including Keap Ultimate.
Keap helped Informed Marketing Solutions automate recurring retainer billing, payment reminders, expiring card notifications, and reporting, streamlining the entire collections process. With Keap, the agency increased revenue by over 200%, reclaimed 12+ hours per month, reduced failed billing and overdue payments, and gained more time to focus on clients and family.
Jillian Kendrick
Founder