Case Study: Gray & Co Estate Agents achieves a bold, memorable rebrand with KAT Marketing

A KAT Marketing Case Study

Preview of the Gray & Co Estate Agents Case Study

Gray & Co Estate Agents refreshes branding after 20 years with KAT Marketing

Gray & Co Estate Agents, a family-owned estate agency specializing in rural properties, approached KAT Marketing for a graphic design rebrand. Their challenge was to create a new, bold identity that would make them stand out, particularly on their 'For Sale' signs, while still appearing sleek and modern to reflect their business approach.

KAT Marketing developed a striking branding solution using a client-requested bright yellow contrasted with a muted grey. This was combined with clear lettering and a modern windmill logo. The resulting design was intended to make Gray & Co one of the most recognizable estate agents in their region.


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