Case Study: American Workwear and Accessories Company gains 13% market share with Kard

American Workwear and Accessories Company gains 13% market share in 60 days with Kard

An American workwear and accessories company faced the challenge of marketing to a new generation of Gen Z and Millennial customers to ensure future growth, which traditional advertising could not achieve at scale. To address this, they partnered with Kard and leveraged its card-linked offers service to attract a younger, high-value audience.

Kard implemented a 60-day card-linked offer campaign with a 10% cashback incentive. The results were significant, including over $1M in sales, a 28% increase in average order value, and a remarkable $10:1 return on ad spend. Most impressively, Kard's solution helped the retailer gain 13% market share and acquire new customers, with nearly 75% of purchasers being new to the brand.