Case Study: G&W Equipment boosts local leads and brand awareness with The Karcher Group's digital advertising

G&W Equipment boosts leads by 70.92% with The Karcher Group

G&W Equipment, a lift truck and material handling company operating in North Carolina, South Carolina, and Georgia, sought to increase local leads and brand awareness while ensuring inquiries were qualified and within its territories. They partnered with The Karcher Group (TKG) to enhance their online presence using digital advertising.

The Karcher Group implemented a solution focused on keyword-driven PPC campaigns on Google and Microsoft Ads, optimized ad copy, and enhanced local SEO. This strategy led to a 70.92% increase in leads, significantly enhanced brand awareness, and an improved return on investment for G&W Equipment.

G&W Equipment