Case Study: Waters achieves trade show product launch success with Kaon Interactive

Waters boosts weekly user analytics 10x with Kaon Interactive

Waters needed to launch their new ACQUITY QDA product at a trade show but faced the challenge that the physical product was not ready. To solve this, they worked with Kaon Interactive to create an interactive 3D product demonstration.

Kaon Interactive generated a realistic, interactive 3D model of the product that was demonstrated on large touch screens. This solution was so successful that Waters created over 20 additional 3D models, saving hundreds of thousands in shipping costs and enabling them to showcase more products and configurations. After making these models available on their website, Waters saw a 10x increase in their weekly user analytics.

Waters