Case Study: Juniper Networks cuts product demo costs with Kaon Interactive

Juniper Networks cuts demo costs from $100 to $2.33 per minute with Kaon Interactive

Juniper Networks, a global leader in network equipment, faced challenges in consistently demonstrating its complex product portfolio at global trade shows and for its dispersed channel partners. The high costs of shipping physical products and the scripted nature of video limited their ability to engage prospects. Juniper turned to vendor Kaon Interactive for its interactive 3D product modeling and application development services to create a more compelling and differentiated experience.

Kaon developed over 30 interactive 3D product models for use on its v-OSK touch-screen appliance at trade shows and within a custom iPad app for partners. This solution allowed for highly engaging, tailored demonstrations. The measurable impact was a drastic reduction in demonstration costs, from an industry average of $100 per minute down to $2.33 per minute after the Juniper Partner App was deployed to their global channel network. Kaon's applications also improved internal training and provided a competitive sales advantage.

Juniper Networks