Case Study: Fujitsu Network Communications achieves $25M in online sales opportunities with Kaon Interactive

Fujitsu Network Communications Inc generates $25M in sales opportunities with Kaon Interactive

Fujitsu Network Communications Inc., a provider of optical networking solutions, faced significant costs and logistical challenges from shipping heavy physical equipment to numerous trade shows and events each year. To reduce these expenses and space constraints while still showcasing their full product portfolio, they turned to vendor Kaon Interactive and implemented their interactive 3D Product Tours and v-Brief® solutions.

Kaon Interactive's solution allowed Fujitsu to create photo-realistic, interactive digital product demos that could be deployed on websites, laptops, and touch-screen appliances. This eliminated the need to ship physical products to most events. The results were substantial: Fujitsu reduced annual product inventory costs for shows by 70% and cut associated shipping costs by 84%. Most significantly, the online interactive content generated over 1,500 leads and $25 million in sales opportunities within the first six months.

Fujitsu Network Communications Inc