Case Study: DXC Technology shortens sales cycles and boosts engagement with Kaon Interactive

DXC Technology shortens sales cycles and drives 16 weekly app uses with Kaon Interactive

DXC Technology, a world-leading IT services provider, faced the challenge of communicating the value of its complex digital solutions, like its MyWorkStyle portfolio, in an engaging way. Their traditional sales materials and resource-heavy live demos were not effectively showing the technical backend, and a limited number of specialists caused missed opportunities. They partnered with vendor Kaon Interactive to digitally transform their sales and marketing approach.

The solution implemented by Kaon Interactive was an interactive application built on their platform, which visualized both business use cases and the technical underpinnings of DXC's offerings. This empowered the global sales force, reduced the need for specialist travel, and shortened sales cycles. The results included high user adoption, with the application being used an average of 16 times per user per week, and significantly increased customer engagement during presentations.

DXC Technology