Case Study: Patch achieves 1,500% MQL growth with Kalungi

A customer retention company retains Kalungi to achieve next stage growth

Patch, a customer retention platform for restaurants, salons, and retailers, grew through outbound sales but found this approach was not scalable as it expanded into new markets. Without an internal marketing team or a clear strategy, the company turned to the full-service marketing agency Kalungi to build a foundational marketing and GTM strategy to facilitate a shift to marketing-led growth.

Kalungi implemented a comprehensive solution that included a GTM workshop, SEO-driven content, a website redesign, and a new ABM program, all executed within 90 days. This strategy resulted in a massive 1,500% increase in marketing-qualified leads (MQLs), an 833% growth in website visits, and a 128% increase in organic traffic, providing Patch with a scalable and repeatable marketing engine.

Patch

Jon Parrish

CEO and Founder