Case Study: Les Benjamins boosts daily community engagement with Kalder

Les Benjamins boosts customer lifetime value 1.6x with Kalder

Les Benjamins, a leading lifestyle brand, needed a platform to scale and connect its global community while moving beyond traditional transactional loyalty programs. The brand faced the dual challenge of enhancing its customer experience and consolidating its tech integrations into a single, seamless solution. To achieve this, Les Benjamins implemented a CRM technology solution from Kalder.

Kalder powered the "Flying Carpet Crew" membership program, which used exclusive passes and gamified quests to drive engagement. The solution was a resounding success, increasing user interaction from bi-weekly to daily and achieving a 48% average participation rate in its quests. This strategy significantly boosted customer engagement and increased customer lifetime value by 1.6x for Les Benjamins.

Les Benjamins