Case Study: Les Benjamins achieves 1.6x higher lifetime value with Kalder

How Kalder Community Rewards Helped Les Benjamins Increase Lifetime Value by 1.6x

Les Benjamins, a leading lifestyle brand, needed a platform to scale and connect its global community with a more engaging experience than traditional transactional loyalty programs could provide. The challenge was to evolve from passive customers to interactive shoppers by enhancing the brand experience and consolidating tech integrations into a single place.

Kalder powered the "Flying Carpet Crew" membership program, which used exclusive passes and gamified quests to unlock benefits. This solution drove a dramatic increase in engagement, changing customer interactions from bi-weekly to daily. Kalder helped Les Benjamins achieve a 1.6x increase in customer lifetime value, with over 500 members joining in less than a day and a 48% average participation rate in quests.

Les Benjamins