Case Study: Mattel achieves 76% faster 3D prototyping with Kaedim

Mattel cuts 3D production time by 76% with Kaedim

Mattel, a global toy and entertainment leader, faced significant bottlenecks in its early-stage product development. The company's heavy reliance on CAD specialists meant that creating 3D prototypes for new toy concepts took weeks or months, which limited creative exploration and delayed time to market. To address this challenge, Mattel utilized Kaedim's AI-powered 3D asset creation service.

Kaedim's solution provided a hybrid AI and artist workflow to rapidly generate accurate 3D prototypes from concept art. This approach dramatically accelerated Mattel's iteration process, allowing the team to visualize concepts in days instead of weeks without depending on specialized CAD resources. The implementation resulted in a 76% reduction in production time, saving an estimated 76,250 hours and $891,000. Kaedim achieved an average turnaround of 9.5 hours per asset, making the process 4.2 times faster than the market average.

Mattel