k-ecommerce
22 Case Studies
A k-ecommerce Case Study
Yerecic Label, a 50-year-old Pittsburgh-based B2B label and laminate manufacturer serving grocery and fresh-food customers, needed an ecommerce solution after moving to Microsoft Dynamics GP to support growth and multiple locations. Customers were already used to online ordering from other vendors, so Yerecic required a user-friendly B2B storefront that integrated with Dynamics GP, handled large and customizable orders, and provided real-time product information — requirements that led them to k-ecommerce.
k-ecommerce built a Dynamics GP–integrated online store that sends orders and customer data directly to the ERP, updates product information instantly, and supports large, complex orders with improved catalog search and UX. The implementation cut the typical 2–3 verification touchpoints down to a single interaction, now delivers 20% of Yerecic Label’s order dollar volume through the website, saves sales reps time on large orders, and provides actionable data (like abandoned cart metrics); k-ecommerce’s support and knowledge base also accelerated setup and adoption.
Kristin Yerecic Scott
Marketing Director