Case Study: HYLETE achieves higher conversion and engagement with Justuno

HYLETE - Customer Case Study

HYLETE, an athletic apparel company, worked with Justuno to improve onsite personalization without relying on resource-intensive website changes. The team wanted a faster way to launch experiences, gain more insight into visitors, and connect its customer journey across the site.

Using Justuno Plus, HYLETE added targeted email opt-ins, exit offers, and AI-powered product recommendations across the shopping journey, from product pages to the cart. With Justuno, HYLETE reported a 12% increase in conversion rate, a 30% increase in engagement rate, $200k in engaged revenue, an 8% increase in average order value, and an 11% reduction in cart abandonment.

HYLETE

Jon Palmer

Marketing Director