Case Study: ATryBox achieves a fast, collaborative launch of its smart user-testing marketplace with Justinmind

Prototyping with ATryBox designing the smart user testing marketplace

ATryBox is a New York–based user testing marketplace founded by Anastasia Platonova that connects product managers, startup founders and customer‑experience designers with affordable, on‑site and remote testers. Facing a market gap—costly, slow formal testing and difficulty accessing unbiased testers—Anastasia needed to validate requirements, reduce miscommunication between product, design and development, and get the platform to market quickly.

She used Justinmind to build collaborative, high‑fidelity and data‑driven prototypes (including real‑device testing) that the whole team could comment on and interact with. That approach smoothed the handoff to developers, helped catch issues early, improved team communication, enabled a phased launch and supported rapid growth—ATryBox launched after under a year of development and already onboards 1,000+ US testers.

ATryBox

Anastasia Platonova

Founder