Case Study: Hollywood Lace achieves a 94% connect rate with JustCall

Hollywood Lace reaches 94% connect rate with JustCall

Hollywood Lace, a provider of hair replacement systems, faced challenges with managing growing inbound call volume across sales, consultations, and support. Their calls were not routed cleanly, and customer history was not centralized in their Zoho CRM, leading to a lack of visibility and inefficient follow-ups. They turned to JustCall for a solution to improve inbound call routing and CRM integration.

JustCall implemented its system to route inbound calls to the appropriate teams and integrated it with Zoho CRM to log all customer interactions, including calls, texts, and AI summaries. This provided agents with full context for follow-ups and gave managers clear visibility into operations. As a result, Hollywood Lace achieved a 94% connect rate, reduced unproductive call attempts by approximately 50%, and saw a 6.8% increase in connects, leading to improved efficiency and a more consistent customer experience.

Hollywood Lace