Case Study: Tupuca achieves 27% higher customer retention with Jungleworks' Hippo platform

Tupuca - Customer Case Study

Tupuca, Angola’s first all‑in‑one delivery platform and the country’s largest hyperlocal business, was losing customers as new competitors used heavy discounts to win market share. The company also faced communication gaps between merchants, drivers and customers, limited engagement channels, no marketing automation, and poor campaign tracking. To tackle these issues, Tupuca partnered with Jungleworks and deployed Jungleworks’ Hippo engagement automation platform.

Jungleworks implemented Hippo’s conversational support (chat widget, 24/7 chatbots plus agents), RFM segmentation with real‑time analytics, omnichannel outreach (push, WhatsApp, pop‑ups) and automated recurring campaigns. These changes improved campaign relevancy and operational efficiency, reduced marketing costs, boosted customer engagement, and increased Tupuca’s customer retention by 27%.

Tupuca

Eugene

Central Police Organization