Case Study: Urbanara achieves a friendly brand promo with JumpKick’s 2D drawing animation

Urbanara boosts brand storytelling with JumpKick’s 2D drawing animation

Urbanara required an animated promotional video to help familiarize people with their company brand and the ethos behind their products. They enlisted the vendor, JumpKick, to create a 2D drawing animation that was friendly and engaging.

JumpKick developed a 2D drawing animation in a faux-flipbook style using simple but characterful stick men. The solution featured seamless transitions between scenes to create a continuous, attention-grabbing flow that brought the video's narration to life. The chosen style was immediately approved by the client and successfully met their promotional goals.

Urbanara