Case Study: TopBusinessClass boosts conversions with JumpFly

TopBusinessClass boosts conversions 161% with JumpFly

JumpFly was engaged by TopBusinessClass, a provider of discounted business and first-class airfare, to address their challenge of high click costs and inconsistent lead flow from their existing Google Search advertising. The fierce competition in the digital marketing space required an experienced partner to optimize their ad spend.

JumpFly implemented a new strategy focused on Google Display advertising, utilizing six different display options and leveraging shared remarketing lists. This solution significantly increased brand visibility and lead generation. The results were substantial, with a 130% rise in impressions and a 161% increase in conversions year-over-year, all while achieving a 19% reduction in cost per conversion.

TopBusinessClass