Case Study: Protech achieves 25% annual revenue growth with JumpFly PPC strategy

Protech increases revenue 25% with JumpFly

Protech, an online retailer of roofing, construction, and plumbing products, was a longtime advertiser with JumpFly. Their challenge was to scale their business and drive more revenue, as many of their campaigns were exceeding return on ad spend (ROAS) goals but were being limited by their budgets.

JumpFly's solution was to shift strategy by slightly lowering ROAS goals while simultaneously increasing budgets across the shopping network. They upgraded campaigns from Manual CPC to Target ROAS to utilize Google's smart bidding tools. This approach resulted in an average annual revenue increase of 25% over a seven-year period for the customer.

Protech