Case Study: Great Lakes Tent Co achieves year-round quote request growth with JumpFly SEO

Great Lakes Tent Co boosts quote requests by 38% with JumpFly

Great Lakes Tent Co, a premier tent and party rental supply company from Michigan, faced the challenge of generating consistent quote requests for their services year-round, as their business was highly seasonal. To address this, they partnered with the digital marketing vendor JumpFly for SEO services.

JumpFly implemented a long-term, data-driven SEO strategy, systematically optimizing the entire website over three years with a focus on both high-demand seasonal products and year-round rental equipment. This approach resulted in a 37% year-over-year increase in organic search sessions and, more importantly, a 38% increase in quote requests in 2023. The results were felt throughout the year, with an impressive 60% more quote requests even in the off-peak month of January 2024.

Great Lakes Tent Co